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Tuesday, March 24, 2009

Coca-Cola's Vitaminwater endorses The Write Stuff Reality Show

Shadow Play Entertainment is pleased to announce that Vitaminwater, made by Coca-Cola-owned Glaceau, is now the official enhanced water product of The Write Stuff Reality Show.
"This is a big deal for The Write Stuff project and Shadow Play Entertainment," says Herschel Dixon,30 (seen below). Dixon is a Production Consultant for Shadow Play Ent. and negotiated the deal on behalf of the company. Working with the Area and District Managers of the Louisville, KY offices of Glaceau, the confirmation came in on Monday, March 23, 2009.

Created by Conversations Book Club Founder Cyrus A. Webb The Write Stuff is America's first literary reality show and will show the world what aspiring writers endure in order to make it in the world of publishing. Other companies and products that are supporting the historic project include AG Press, HunidRacks Energy Drink, Crunk Magazine, Hype Magazine, Industry Standand Magazine and Poetic Monthly.
Vitaminwater, which is endorsed by entertainment heavyhitters 50 Cent, David Ortiz and Carrie Underwood (seen below), was launched in 2000 adding vitamins and natural flavors with Smartwater.
Designed to fill the gap between soft drinks and water for people who knew they should drink more water but weren't. With fewer calories than soda, Glaceau believes that the drink both hydrates consumers and provides nutrients consumers are likely to be missing. As the official water product of The Write Stuff, Vitaminwater will be used by the contestants and judges and represented at events hosted by Shadow Play Entertainment. This will include commercials and advertising done to promote the reality show.

For more information about Vitaminwater and other products by Glaceau, visit http://www.glaceau.com. To discover more about The Write Stuff Reality Show, visit http://www.thewritestufftv.com.

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